http://blog.seattlepi.com/thepourfool/2011/09/14/why-i-dont-drink-budweiser-and-why-im-not-alone/
good read. Go Go craft beer!
That was high on emotion and low on facts, from what I can see.
Some brands like Bud are down. Bud Light has probably captured most of that loss. The large brewers were down what this year, 2%. My number may be wrong, but craft did NOT get all of that lost volume as conquest sales. Doesn’t pass the sniff test to me.
This part is very inacurrate. Ladies! Come on.
“When AB started, there were over 100 small breweries making virtually the same beer as Bud, the mild, aggressively-inoffensive, watery Pilsner, a style that originated in Czechoslavakia as a ladies’ beer; a wimpy alternative for the delicate palates of proper Czech ladies who couldn’t stand the big German Alts and Lagers or the muscular Belgian ales.”
Edit - was to say craft did not get all the lost volume.
Bud is going to be around for a while. Doesn’t mean I will ever drink it but it is not going anywhere…
Funny, you just answered my post over at Beer Advocate about this very paragraph.
It is raining. Nothing better to do than surf.
Well, did the yeast started earlier, so that is done.
“Great beer article” may be the least accurate summary of a piece of writing I’ve ever seen.
Thank God for those Czech ladies. I love a pilsner - especially when I made it.
I wonder if I am one of them mention “Czech Ladies”.
Truth is that beer is male dominated sport in Czech Republic.
I think the article is referencing historical origins rather than current trends.
At one time, remember, beer was the thing everyone drank as it was safe while plain water was not. Wine was too strong and in colder climates too difficult to grow, booze was too strong for a morning or afternoon drink for the most part and traditionally in many cultures there would be a weaker less agressive version of any drink for the ladies.
I grant that the author does attempt to imply that the loss in market share from the big guys is all going to the craft brewers which is obviously false. He also implies that bud lost 30% market share which I think is probably not accurate, perhaps 30% of the share of the market it previously enjoyed which is a different number altogether.
But the central argument that it would be (and is) nice to see a trend towards more locally produced suds is right on in my opinion.
Mr. Body, what you’ve just written is one of the most insanely idiotic things I have ever read. At no point in your rambling, incoherent article were you even close to anything that could be considered a rational thought. Everyone in this room is now dumber for having read it. I award you no points, and may God have mercy on your soul.
seriously…like the passion…don’t like the lack of facts.
If Budwieser - the brand - lost 30% of the market share, where did it go? A little to craft, a little more to imports, and a lot more to Bud Light, which is the biggest brand in the USA, no?
His research leaves something to be desired. This looks like some better research to me. Nothing about ladies demanding less flavorful beers. If you look into the history of Belgian beer, it was pretty much table beer when Pilsner was invented, not the stuff we see today.
http://www.brewingtechniques.com/library/backissues/issue5.3/urquell.html