As American Craft Beer Week draws near, I am wondering if you have come across any of this year’s American Craft Beer Week Point-of-Sales materials in local bars or retailers. If so, please report back that you have seen these materials out there. It is the first year that we have specifically worked to provide more ACBW presence at retail and we don’t have too many options on measuring its success. Best case scenario, you take a picture of it and send it to me (andy@brewersassociation.org).
The Brewers Association is so appreciative of the support that AHA members have provided to this program, thank you. Don’t forget to “like” the American Craft Beer Week page on Facebook to be entered to win a pair of tickets to each session of the Great American Beer Festival, this September.
That’s my fault for being unclear, LOL. Too bad its also going on to Tech Talk today, I’m sure there will be a bit of confusion there, as well. Here is what I was speaking of: http://www.americancraftbeerweek.com/retailer_resources.html. Thanks for keeping an eye for these ACBW Point-Of-Sales materials.
Last night I was at the Red Brick Station in White Marsh, Baltimore, MD and saw the Declaration of Beer Independence poster hanging above the urinal. I really didn’t look to see if it was in other locations in the joint and didn’t think popping out the camera phone at a urinal in the men’s room would go over very well, so you’ll have to take my word for it. But yeah the stuff is out there.
Was in our local (Manassas VA) Total Wine & More, which is a decent craft beer retailer chain, and I could find nothing at all about ACBW. And believe me, I looked.
