I will admit that the music alone gets me going… ya buddy…although I may have been stomping my foot and banging my head more watching the Ninkasi version
Of course, the great thing about the craft beer revolution is it gave us choices of what to drink and in some cases choices we didn’t even know existed.
I grew up in a small Midwestern town and for decades the only beer that I knew existed was variations of pilsner, and I didn’t drink much beer for 40 years because I didn’t really like pilsner.
I started drinking beer again and became a home brewer only after a friend gave me a good bottle of home-brewed porter.
Budweiser, you can keep your yellow pilsner; I prefer a good black-as-midnight coffee stout with extra heavy roasted barley for a good non-hop bitterness.
I know it’s been talked to death, but the more I watch the ‘pumpkin peach’ commercial, the more annoying it gets. ABI is on a mission to buy up craft breweries at a healthy clip (more power to them) but then makes a commercial with the message that their ‘hard to make’ manly beer beats those prissy pumpkin peach beers any day. I get what they’re trying to do and who they want to reach. Doesn’t make it any less freaking annoying.
I saw that last night. I was tired when I read it, but it basically sounded like they were using the ad to stump for current legislation in regards to taxes on small breweries.
One thing that bugs me is that some bud drinkers are “buy American” types and see bud as the all-American beer because it markets itself well t5hat way. If only they knew that their money is going to a European company and if they bought local craft beer it truly would be buying American.
That doesn’t mean anything to John Doe who already works for Bud. I’m simply arguing that it is in fact American made and does in fact benefit Americans who work there.
I don’t disagree and totally see your point. I just find the irony interesting that the iconic American beer is no longer owned by an American company. Its just how things are now. Toyotas are made in the U.S., Fords are made with foreign parts. Nothing is inherently wrong with any of this.
Its just that Bud markets itself as a patriotic thing while portraying the craft beer that might be made in your city with a lot of local ingredients as something foreign, at least in spirit.