How Beer Saved the World

This looks interesting.

…starring Sam Calagione?  Just kidding, this one does look interesting.

If you have a Kindle, the companion book by Charlie Bamforth is free today on Amazon.

This one?

http://www.amazon.com/Beer-Proof-God-Loves-ebook/dp/B00403MNSK/ref=sr_1_6?ie=UTF8&qid=1296499081&sr=8-6

Don’t forget… if you don’t have a kindle, you can download the kindle reader to your computer too.

Sweet!  I really wanted this book, despite the perpetuation of the misquote in the title.  Downloading now . . . ;D

Anyone know of any other good free beer books for the kindle?

damn - I started watching it last night at 11PM, but I made it all of 10 minutes or so into it and crashed.  It was good (what I saw of it).

I’m sure they will re-air it.

My wife called it mildly entertaining with some facts thrown in.  Some of the facts were true.

i haven’t watched it yet, I have it on the DVR.  Thanks for the warning that it’s not that accurate, my wife won’t want to watch it with me since I’ll be complaining at the TV. :slight_smile:

I called it an hour long MillerCoors infomercial/PR show.  Plenty of product placement in there.

Drew - thanks for the heads up on the Kindle version of Bamforth’s book and the reader.

Good to know.  But it’s still a show about beer on TV, I like that :slight_smile:

I watched some of it and thought the same thing.  I guess somebody had to pay for the production.

Paul

I missed it…  :frowning:

Will they show it again?

The discovery Channel web site only lists it on 1/30/2011.

We’ll have to wait and see if they show it again.

Paul

Argh. Can’t get this in the UK for free.

I have a Kindle, so I’d forgotten about that. Thanks for adding it.

And a reminder, it’s free today only (1/31). In addition, Amazon usually ends free offers when a certain number are gone, so don’t wait!

I didn’t really think of it as an hour long commercial for MillerCoors.  Yes, they advertised on it, and yes they showed a lot of their breweries.  No one here seemed to complain that Brew Masters was a DogFish Head infomercial.

I thought the was quite accurate. Micheal Jackson made the same points about Beer leading to the beginning of civilization. “Bread, Beer and the Seeds of Change” by Thomas and Carol Sinclair described the diet of pre-Industrial peoples as being mainly beer and bread, with the thesis that Civilization owes its existence to beer. Gregg Smith’s book “Beer in America: The Early Years” said some of the same things the show did.  I didn’t find anything factually incorrect.  Yes, they presented it in a humorous way, but if that makes thing inaccurate. . .

All that is true.  I doubt there are many people on this forum who wouldn’t already know most of the stuff and it was certainly presented with a sensationalist tone that seemed to be marketing to the Joe Sixpack crowd.  Beer may sell stuff as well as or better than sharks seems to be the thinking.
I couldn’t stay tuned to it, other than to say, “hey I know that guy!” a couple times.

The product placement, shots of the breweries, and some interviews of the head brewer all made me think that, along with the actual commercials being Miller Coors.  But I watched it all, and enjoyed it for the most part.

The Ben Franklin quote about beer has been proven erroneous.  The Pilgrims did not run out of beer, but the ships crew would have on the way back if they had gone to Virginia, so the pilgrims were put off early.  Johns Hopkins was John Hopkins, Emory was Emery, nitpics, I know.

Sam C. is the star of Brewmasters, so I expect lots of DFH.  For a show with no star and more of a documentary premise, I expected something different.

I watched it.
It was entertaining.

One quote was “Lager beer has to be brewed cold”
And how true is that.

Next time I brew lager I will make sure that my boil is cold 212F instead if hot 212F.

I enjoyed it.  Some of the stuff is a stretch to believe, but some other stuff, not so much.  It just goes to show what some companies will say to market their product, and what some consumers will believe.  I laugh every time I hear “Triple Hops Brewed Miller”… OR “Frost Brewed Coors.”